In a previous blog, we have discussed the factor of guarantee while deciding the brand. In this blog, we are going to look at the other psychological factors which provoke consumers to go for a branded product.

As Stephan king says about the brand “A product is something that is made in a factory; A brand is something bought by customer”. Reflecting the importance of brand in any market. The brand is something that assures the supplier about the sale of his product. Haven’t you noticed in a real-life experience that people prefer to buy products/services related to a brand?

Coronavirus didn’t only claim millions of lives but left more unemployed. Unemployment reached its peak during this period, and the concern shifted from saving lives to feeding empty stomach. In a time of great chaos, one startup plan stormed my brain. The time when are in anxiety regarding the future and present, can’t we surprise them with “Yoga”. An activity that unites the brain, body, and soul together at the same time.

Convincing voice is one of the vital traits of leadership. You would probably find that a leader with a deep voice has a more optimistic effect on you than one with a childish voice. Appropriate voice is as necessary as the content of what the speaker is saying. Because leadership is closely and strongly related to speaking, the report says leaders with deep voice has 27% more chances to influence followers. Another report finds some astonishing facts:

The emotion of ego, considering himself superior and others inferior is such a big problem that exists in the human race. Anyone having such emotions can never collaborate with others conveniently. Their ego resists them.

One can hardly think of anything which can happen this year. A year in which claimed millions of lives, affected every single nation, the world economy was totally devastated, and even war broke out between Armenia-Azerbaijan resulted in the loss of thousands of soldiers and civilians.

If you ask any Indian about the most repeated phrase in their childhood they would answer it “apni sangat sudhar lo”. Doesn’t matter which age or generation you belong to; you must have heard it.

Being the second biggest population is not an easy thing, especially when you don’t have the proper resources to give them all the required opportunities. This is one of the biggest problems we are facing today.

If you ask any ordinary person about success, he would rather derive it as “wealth”. Why? It is because the most important part of life is subsistence and money is the synonym for subsistence in today’s world. The one who has a high amount of money can buy more products/services to make his life more luxurious.